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Joslin Dry Goods Company Building

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Joslin Dry Goods Company Building

On your left, look for the big, wedge-shaped red-brick building with long rows of wide windows and a dark, wraparound storefront at street level.

This is the Joslin Dry Goods Company Building, one of downtown’s old retail power players. Back in 1873, John Jay Joslin started the Joslin Dry Goods Company, and Denver was the kind of town where a good coat, sturdy boots, and a little ambition could take you a long way. The competition got spicy when Denver Dry Goods arrived in 1888... and suddenly shopping wasn’t just shopping, it was civic sport.

The building you’re looking at was shaped by architect Frank E. Edbrooke, then tweaked and re-tweaked in 1902, 1927, and again in 1964. That last remodel didn’t just update the look, it helped push the brand into its simpler “Joslins” name... like the building got a haircut and a new attitude. Subtle, right?

In 1997, it landed on the National Register of Historic Places, and not long after it reinvented itself as a 177-room Courtyard by Marriott. Retail dreams in, hotel keycards out.

When you’re set, Fan Expo Denver is a 9-minute walk heading southeast.

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