To spot the Teatro Serrano, just look for the tall cream-colored building with vertical columns and a big green “Mercadona” sign right on the front, standing out between its neighbors along Calle del Sequial.
Now, let’s teleport back to the glamorous days of the 1930s, just for a moment-can you feel the energy buzzing in the air? Imagine people in their finest clothes arriving at this very spot, the shining beacon of entertainment in Sueca, the Teatro Serrano. Back then, this building was the place to be, with bright lights, laughter echoing through Art Deco walls, and velvet seats waiting to welcome over 2,000 guests-yes, even that neighbor who always talked too loud during movies! The theater was designed by Juan Guardiola, a local with a real flair for drama-on blueprints, at least. Inspired by American Art Deco, he gave the city something bold and stylish, a taste of Hollywood right here in Sueca. Families owned it, and the excitement of shows and films filled the street every night. But here’s a twist worthy of any theater story: over time, the velvet faded and the curtain fell, and in 1978, the last movie played. Today, this dazzling landmark’s grand entrance hosts a… supermarket! So, if you hear a squeaky shopping cart rolling by, just imagine it’s applause for the hidden stage behind these walls-a stage that’s just waiting for its next act.



